Jonathan Beeston

Jonathan Beeston

Online advertising, digital marketing, social media and technology

  • Twitter
  • LinkedIn
  • Facebook
Skip to content
  • Home
  • Blog
  • Speaking
  • Contact
  • RSS

data

There is one post tagged data.

Is it time to abandon IAB standard ad formats?

I spoke on a panel this week about media innovation alongside Andrew Girdwood of LBi, and moderated by Amit Kotecha of Quantcast. Two topics dominated the discussion: native ads and data. Native isn’t just advertorial Native formats attract a certain amount of derision (“it’s just advertorial”) – one of the reasons I don’t like the name. Ben […]

in Online Advertising | 469 Words | 1 Comment

Recent Posts

  • Who’s who: Data Management Platforms (DMPs)
  • What do big brands use for SEM bid management?
  • Is it time for Ad Tech 2.0?
  • Coding to make your sales team better
  • Using IFTTT and Twitter Lists to irritate people

Categories

  • Digital Business
  • Online Advertising
  • Personal
  • Social Media
  • Technology

Meta

  • Log in
  • Entries RSS
  • Comments RSS
  • WordPress.org
Independent Publisher empowered by WordPress