On Friday news broke that Facebook had changed its privacy policies to make way for it to create an external ad network. It’s one of the most interesting developments of the year, but what are the pros and cons of the Facebook Ad Network (FAN*), who will it challenge and what are the questions that […]
There are 2 posts tagged advertising.
Growth of Internet Ads (and Demise of Press) since 2000
In my last job (c.2004) one of the press buyers said to me, “Nobody would visit your bloody web sites if it wasn’t for ads in newspapers!” I don’t think that was true then, and I’m sure it isn’t true now. Latest forecasts published by ZenithOptimedia demonstrate the enormous year-on-year growth of internet advertising in […]