in Digital Business

Google: the $50bn advertising company

Google announced its Q4 results this week. Yet again it’s an incredible story.

Advertising revenue for the whole of 2013 was $50.6bn. On top of that there’s nearly another $10bn from other revenues and Motorola.

In the UK, Google earned $5.6bn (around £3.58bn) in total revenue for 2013. As a reference, ITV will turnover £2.0-2.5bn this year (full results haven’t been announced yet).

As you can see from this chart, Google’s UK revenue is continuing to grow at a 15-20% per year.

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