Coding to make your sales team better

We all know the power of code, and how software is eating the world. But coding itself seems like such a binary activity — forgive the pun — either you code or you don’t. I’m not a proper coder or a programmer and I don’t claim to be. But that doesn’t mean I don’t enjoy […]

Two tips to shrink your PowerPoint files

How the hell do you manage to make 20 slides 64MB ?!? — Eloi Casali (@Eloi_Casali) March 11, 2015 A familiar cry of anguish, heard in offices around the world. Even with fast connections and near infinite storage, unwieldy PowerPoint files are still not a good thing. They slow down PCs and clog up email […]

What is a marketing cloud?

“This doesn’t quite add up? What’s your take?” wrote a friend, when he sent me a copy of Gartner’s ‘Magic Quadrant for Digital Marketing Hubs’. I can understand why he thought Gartner’s report didn’t sit right. To discuss Adobe and Salesforce in the same paper as ad tech vendors, like Rocket Fuel and Turn, does […]

Comparing Google’s and Microsoft’s revenues

I was struck by this tweet over the weekend by Patrick Collison: The increase in Microsoft’s annual revenue since Google was founded is still greater than Google’s total annual revenue. — Patrick Collison (@patrickc) October 26, 2014 It’s worth digging out the actual numbers to see what that comparison really is. Google was founded in […]

Ad tech IPO performance

In the last 12 months a number of ad tech companies gone public, and more are thought to IPO this year (such as Rubicon, LiveRail and Mediaocean). Of those who have gone public so far, how have they performed? I thought I’d have a quick look. Here’s the chart. But in short, if you’d invested […]

Google: the $50bn advertising company

Google announced its Q4 results this week. Yet again it’s an incredible story. Advertising revenue for the whole of 2013 was $50.6bn. On top of that there’s nearly another $10bn from other revenues and Motorola. In the UK, Google earned $5.6bn (around £3.58bn) in total revenue for 2013. As a reference, ITV will turnover £2.0-2.5bn […]

Google Think Quarterly print edition

My copy of Google Think Quarterly just arrived in the post. Although it’s available online, Google has sent me a lovely hardback copy. Probably one of the nicest pieces of print marketing I’ve seen in a long while; I dread to think what the unit cost is. Here are some photos: Came in a nice […]

Another great year for Google UK

Google released its Q4 ’10 earnings last week. I’ve taken the figures for the UK and converted them to pounds which gives some insight on Google’s performance here in Blighty. 2010 showed a 13% growth on 2009, as Google recorded c.£2.15bn of revenue in the UK. It’s a staggering amount – ITV will probably make […]

Managing email in Outlook part 1: Search Folders

Long time, no post on this blog. Apologies for that, I’ve been very busy – but then, that’s everyone’s excuse for not doing something isn’t it? In an attempt to be less busy, or rather, to concentrate my time more wisely, I’ve been changing the way I use Outlook for email. I thought I’d share […]

Google’s Q1 UK revenues in GBP

So Google’s Q1 results came out over a month ago, so this post is quite late. Nevertheless, here the usual UK analysis. I’ve tweaked the chart to give the USD change too. FX rates are taken from oanda.com. Here’s the chart of the data table: Here’s the year-on-year percentage growth: And finally the quarter-on-quarter percentage […]

Jonathan Beeston

Online advertising, digital marketing, social media and technology

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